Supermarket Sweep: How to simplify your shop

Newsflash!  Did you see the new Collagen Skinny Pop popcorn? 

It’s time to roll through the market with the best of intentions only to stumble upon 3,429 new products that claim to do something or other to improve your health. Even I was confused and overwhelmed today as I pushed my cart through a crowded Whole Foods with some consumers stopping to check every label or others getting into cart wars, but it was only because there is no room in the aisle for both carts AND the giant boxes that the staff are digging into to restock the shelves.  Anyway….my thoughts were to STOP THE MADNESS!

It isn’t the end of the world if you don’t get your $8 organic non-gmo pasteurized eggs, grain-free lime tortilla chips, sprouted chia flax bread, matcha collagen protein powder, “smart” gummy candy or vegan butter.  (I would have been a little upset though if they didn’t have my probiotic @coconutcult yogurt though).  See, we all love some of these things but you don’t need much.  And most of it is total B.S.

Here’s the real newsflash:  it’s not that overwhelming if you….

1.) Stick to basics as in fresh fruits and veggies, lean quality proteins like wild fish, organic poultry, grass-fed beef, dairy and eggs, and yummy fats like nuts, avocados, seeds, and olive oil.

2.) Add a few extras like nutritious crackers, breads and packaged snacks so you can make lots of easy grab-and-go meals. 

3.) Chill out.  Write a list so you don’t wander aimlessly and get anxious at all the products meant “just for you”, don’t get into fights with other pissed off shoppers, and buy yourself some dark chocolate and flowers for a job well done.

If you’ve made it through both a Whole Foods horror show AND 4th grade math homework like I have today, pat yourself on the back because YOU ARE AWESOME.

Laura Burak, MS, RD, CDN

Laura Burak

Hi, my name is Laura Burak and I am a registered dietitian, a foodie, a wannabe chef, a yogi and a mama in the Long Island suburbs outside NYC. I have been passionate about delicious, fresh food from an early age and began cooking healthier meals for my family when I was a teenager.

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